5 Reasons Why An SSL Certificate Is Important For Your Company Website

With so many lawbreaking crimes happening every day over the Internet, users are well aware and alert about the precautions to render and Why not? The Internet is entitled to fraud and a high level of intrusions. Hence, it is objective to lay down some crude rules and measures to ensure the safety of the users and their money.

A website having an SSL certificate is flagged as a secured website.

What is an SSL Certificate?

An SSL (Secure Sockets Layer) certificate is the main principle for a secure website as it guards the information traveling across the computers of the world via the Internet.

When a visitor visits the site, the address bar starts from HTTP//: This was acceptable until recent times. This is now perceived as an insecure and vulnerable connection.

An SSL certified website begins with a lock symbol followed by HTTPS//: The successful integration of it will encrypt the website. Any information transferred via this connection would be fully secured from being tampered, stolen or misuse. 

An SSL certificate to a website is the same as to protective eyewear during an eclipse or a fastened seatbelt during the car drive.

Now, the question is – “Is SSL necessary?” The answer is a straight Yes! It is an unavoidable necessity.

According to the report of Gartner, around 70% of users doing online shopping did not continue to the payment mode after realizing that “lock symbol” was missing. It is claimed by them that the payment process stayed incomplete because of the lack of trust mark or SSL certificate.

 Trust is not just an important factor but the most crucial element. The users have to make sure that if they are inserting their credit card details, the website is secured and encrypted.

Here are some top key reasons for upgrading the website to HTTPS Connection.

Better Google Rank

Who doesn’t want to be on Google’s Top ranking right? The top SEO strategist like Brian Dean claims that Google’s algorithm has a strong correlation between HTTPs enabled websites.

The SSL certified websites are kept in the priority list of Google. To rank above your competitors, make sure you have encrypted every page of the website and have no loose ends.


Enhanced Customer Trust

It’s quite evident by now that Customer tendency to purchase on a website has highly relied on the security level.

Without a shadow of a doubt, at the back-end, the SSL certificate provides authentication and encryption of the data but if we look broadly, it makes it easier for customers to trust the website.  

The transparency between the users and the organization is established when they can see your details. This happens after the installation of OV or EV SSL.

Nonetheless, the chances are that the customer made with trust helps to spread the reliability and legitimacy of your website to other customers as well. What could be even better?

Validation of your Identity

Apart from the encryption that SSL provides, the major task of it is to provide verification and authentication. The Internet is a misleading place and hundreds of people are duped every day. It is funny to hear the stories like a boy traveled 400 miles to meet the love of his life that he met on Facebook only to discover that he was being played. The girl was no one but 2 boys who pranked him. 

It is not even funny when the website you entered your credit card details turn out to be fake and you’re already in hot water.

While installing the SSL certificate, a validation process is conducted by the third party called CA (Certificate Authority). Once the party approves of your identity, a trust indicator is released vouching for your identity. Amplifying the trust over users will now take a split second.

It is more or less like Instagram verifying your account and providing the blue tick. Here, it’s an SSL certificate.

Good for your Traffic

The visitor retention is beneficial for SEO purposes and lack of secured connection leads to the detrimental of incoming traffic or long stay of visitors.

This is a huge playing factor for increasing the loading speed of the website.

The video games are the best example to explain this out to you. The player could speed up as well as secure himself from the monsters for a long duration by grasping some superpower. In this case, the power is the SSL certificate and the website is the player.

A website powered by HTTPs connection can unlock great speed and additional security features.


Google has made it clear and cut that any website not having an SSL certificate will be blacklisted. If anyone fails to act in accordance with this rule, a warning message of “Not Secured” would be flashing on the website. This is not going to be cool. On top of it, the websites would be automatically blocked shortly.

Here I am splitting some great secrets which no one else would:

Google has a laid out guidelines which has to be considered while installing the SSL certificate:

  • When you approach CA, you have to choose the most relevant type of certificate for your business:
    • Single
    • Multi-domain
    • Wildcard
  • Choose SSL certificates only from trusted sources.
  • Use certificates powered with 20148-bit keys only.
  • Make sure your web pages are indexed by search engines.
  • For the rest of the domains, use only protocol-relative URLs.

So if the conversion rate is low and the bounce rate is high, you know what could be the reason now. What are you waiting for? If your website is in deficient of an SSL Certificate, contact the best website development services provider Bytegrow Technologies to add the layer of protection affordably.

How to Easily Increase Sales by Customizable Products

Until a few years back, personalized products were limited to just brands and items like a showcase, gifting items or marketing clothes. Basically, you could count the kinds of products that could be customized figuratively.

As they say, nothing stays constant and everything happens for good. Similarly, in this case, the change in the customization industry has drastically increased and pretty much everything comes with a personal touch now.

The benefit of this contemporary change brings immense value to online business. From the comfort of your house, you can buy a wide array of products.

Now with the market at its peak, with just a click of a button, products are available to come at doorsteps. Almost all online stores have an easy­ method to place an order and boom, the sales increase.

It’s time to up your thinking skills and bring an out-of-the-box change in your product. If it’s not going to be now, then it will become stagnant and the downfall for the business will be as close to what happened with Nokia’s.

A good website redesign company with niche products that lets you edit the features, color, shape is an intuitive strategy. Customers would have a personalized feel at home, a full 360-degree view of the product and every moment spent on the website will be worthwhile.

How these top brands in their niche products have aced this practice? This article states exactly how to improve marketing and sales. Let’s dig deeper.


  1. Onlinereplacementcushions


It’s incredibly difficult to change the habits of customers. They are rigid with their choices and designs especially when they are planning for their home.

This brand had their goals set for delivering the best way to customize Sofa cushions exactly how customers would like. They have made available all sorts of ways to design.

The biggest asset is that it hasn’t filled its online store with a lot. It kept a minimal design and user-friendly way to order.

Choose the kind of style you’re looking for. Once that is selected, provide the detailed shape and size.

Choose on the kind of designs and filling (dry foam, high fiberfill or high-intensity foam). Moving forward, you can choose the type of thread as well. How amazing is that? These cushions can also be tied through the loop is sewn if you want but it’s completely optional. The different kinds of fabrics are available to choose from. The best part is that the product can be reviewed at all times.

2. Nike



One of the world’s largest suppliers of athletic shoes and accessories, Nike is a multinational company.

It has made efforts to reach out to millennials by launching a unique line of t-shirts with cool phrases like “Dope”, “Get High”. They also provided NBA jerseys, Neon color shoes and many other different ways to sell its products in gigantic amounts.

But the turning point was when it introduced its transformation in customized shoes.

The company received immense appreciation and PR for its detailed and customer-friendly way of selling shoes at the choice of individual level.

It is the first company that came with customization of shoes in such a beautiful way. The website provides options to choose its bespoke shoes sole color, laces, side panel, tongue, heel, and even outsole text.

Essentially, you have the option to tailor each part of the shoes as per your wish at 170$. How cool is that?


3. Solidsurface


Solid Surface is one of the brands that have curated its products at a different level. It is a marketplace that has not only impressed and inspired the industry and has also minted revenue to a great extent.

The decorative surfacing industry has never been this easier for people living in the USA ever since this brand has launched its online store providing bespoke surfaces for kitchen, bathroom, Shower & tub walls even Wall Cladding. Furthermore, places like restaurants, hospitality, retail, healthcare, and education have also utilized their personalized services.

A well-thought-out plan is what gets the business and this company left no stone unturned to deliver an easy way to choose imbibing features like material, color, sink quantity type, width and depth, and even faucet holes positioning sitting at the ease of sofa.

The company never failed to satisfy every shopper. Consider Homeowner, architect, designer contractor or fabricator. They can now skip going to places to get the work done.

No wonder, the online resources could get you started majorly if you decide on building the website with the right set of people.

4. beerlabelizer


Personalize your beer bottle labels!

A good quality product gets sold out faster and in quantity, if its labeling is appealing to the customers. Behind the shadow of a doubt, I can’t agree more.

The alcohol industry is likely to not face a downfall in the future because it is loved by all. So what’s a better investment than designing a bottle label website?

Although it sounds a great idea to have a customized beer bottle label if you look closely it takes laborious work to do.

This company has done its homework in an intriguing way. With the unique design templates, it lets you create labels as you wish. There is no graphic designer required. The front label and back label are designed with the available templates.

If the designs are too limited, there is a “Upload your own image” option available. How smooth, right? There is a reason the company has its brand established and increased sales in no time.

The benefit doesn’t end just here. It is cost-effective! You can become a member for just 1$/month and for 8$/month, it offers lifetime access. Not a bad deal, is it?

What do you think of personalized items?

The sole reason large-scale customization initiatives have been taken is that it is unique and increases sales.

But it is not an easy job as it sounds. So a great way to start a business for personalized products is by striking a balance between “This is the most useful thing for customers” and “It is the best way to provide an overall good experience to customers and to business”

Delivering what customers seek is delightful and is a long-term benefit to increase sales but only when there are careful and deep research, planning and testing done.

Still not convinced with the idea? Keep yourself in customer’s shoes and think? It not only throws light towards how the same product could be unique for every individual but also enhances loyalty towards the brand.

Invest your mind and money in this game-changing business ASAP before the competitors take over. Don’t jump right into it. Take the time on how you want to implement it and have consulate with Bytegrow Technologies who has experience in the world of personalized products website to a great extent! Their area of deep expertise will help you to make a choice and move forward seamlessly.

Top Five Trending WordPress Page Builders

WordPress is really a global phenomenon and has a total share of approx. 60% of the content management system market share. Yes, you heard it right, believe it or nor but it is the truth, wordpress is the top and leading CMS on the whole planet.

With the wordpress evolvement in the web market, a lot of wordpress page builders are also emerging and trending the web world. With wordpress builder, you can build a professional website just by using drag and drop functionality. Furthermore, you can add, remove or edit as and when required without a tech-enthusiasts aid.

These builders are handy for anyone who is new in creating a website. It can be a blogger, photographer, artist, entrepreneur or a mere doctor.

There are more than 30+ WordPress builders ready for use (free and premium) on the internet. Having said that, let’s have a look at the top 5 prominent wordpress builders that made a non-geeky person’s life a lot easier.

  1. Elementor –

Elementor is one of the most popular and widely used page builders. The reason is that it offers a simple and intuitive interface. The point of elementor is that the user can build the page and install beautiful themes and design layouts within minutes.


By the drag and drop method, the elementor offers pre-defined templates. It is compatible with any WordPress theme and provides third-party widgets that can be customized.

This builder has everything from a mobile-friendly interface to a built-in maintenance mode. In fact, it eliminates the long hours of backend work. How? You ask.

The live form editor is behind this.

The elementor comes with both free and premium versions. The pro version starts from $49 for a single site and goes upto $199 for unlimited sites although, it doesn’t really matter as both the free and pro version comes with phenomenal feature sets.

But it depends on the site condition, The pro version works wonders with its 50+ Pro Widgets, 300+ Pro templates, and much more amazing features. You can use the edited saved widgets again anywhere on your website.

  1. Beaver Builder –

It is a one-stop solution for sliders, backgrounds, content blocks, buttons, content blocks, and more. It is by far the best page builders in the market in today’s date.

Beaver Builder

Directly from the front-end, you can simply drag and drop the elements from sidebar to the page and edit the properties of an element by clicking on it.

It is integrated with 20+ elegant templates. You can even save your design as your template and use it all over your website or on other websites. Doesn’t that save a lot of time? Not to forget, It is the ideal builder for all the online stores out there as it delivers WooCommerce support.

Amidst using, it will give a feeling of a combination of photo and text editor. The ample of modules in it render separators, number counters, subscribe forms, calls to action, pricing tables, and accordions

It starts from $99 for a standard package and goes up to $399 for an agency package.

  1. Divi –

Divi Builder is one of the significant WordPress builder plugins. In terms of its features, it is considered the closest to Beaver builder as it also comes with 18 finely pre-built templates.


From standard image and text widgets to advanced testimonials, sliders, social media, icons, tabs, and more. Each widget has its own settings.

Now if you’re wondering what makes it different from beaver builder? It is that itcomes with 46 content modules that you can drag and drop anywhere in your layout. You can arrange them in 3 section types, 20-row types, and customize each element using its advanced design settings. This makes it a source of endless layout possibilities.

Thanks to the unlimited redos and undos that Divi builder allows. Hence, makes it an idle builder for a beginner.

The thing about this builder is that with the drag and drop feature, you can create, lock, copy paste, etc just with a click. Moreover, If you’d like to engulf a completely unique feature that is not available in Divi builder, you can add your own custom CSS. This unique feature makes it compatible with both developers and non-developers.

Their lifetime validity makes it utterly useful for someone who would like to have Divi themes, Divi plugins and other themes for a single price.

Starts from 89$/year it goes to $249 onetime payment with getting lifetime access.

  1. Visual Composer –

By Visual Composer, you can simply create your own website in just a few clicks.

Visual Composer

It not just a sheer page builder but is a website builder and that’s why it is pretty different from Divi and Beaver Builder.

It eliminates the laborious and confusing work of coding and proposes a user-friendly way of editing the logos, header, and footer!

The feature that makes it a notch up is that although it requires no command on coding, it has an area of custom CSS and Javascript which the intermediate and advanced web developers enjoy. On top of that, the coders have added a feature called “tree view” which turns the WordPress builder into a layered interface, much like Sketch Layers. So, technically, the builder comes with 1-3 editors i.e backend, live front-end editor and the tree-view editor.

The most exciting thing about Visual Composer is that it can be used with all the WordPress themes and it comes with lifetime validity.

It starts from 59$, for one site license and 349$, for unlimited websites.

  1. Themify Builder –

Themify is a free, modern and responsive builder. The whole idea of this builder is to help users build a super-fast and super-easy layout.

Themify Builder

The predefined layout and animation can be inserted and the edits can be done both at the front-end and back-end. Apart from that, it’s live-editing feature lends a hand to see the exact changes done in the website.

The builder is absolutely free and will ask to make a purchase only if the WooCommerce support is required or some extra extensions. Otherwise, you can start with your design and an intuitive version of the website will be built.

The Basic plugin is free and premium starts from 39$.

So the bottom line is the WordPress builders have been a blessing in the world of a non-technician. It is rather intimidating for the first time user. All one has to do is spend some quality time playing around the tools and features of the builder and they are good to go. The Cherry on the top is that even the developers find it worth their time as it definitely helps in squeezing their time and efforts.

wordpress development company India

Bytegrow Technologies is an expert wordpress development company India proficient in working all WordPress page builders, visit their official website www.bytegrow.com and get a free consultation.